Adam Lambert’s Star Power from an industry perspective 38 The Mission of American Idol, Adam’s Star Power, Clive Davis and Sony April 30, 2009 at 4:45 pm

 

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Adam has a magic and Star Power about him that almost transcends the competition. The world is ready for Adam’s unique gift, it’s clear from these message boards, the media and the industry people you’ve heard  from including songwriters like Diane Warren and music executives like Simon Cowell, one of the biggest.

I hope you started your day with that incredible studio recording of “Feeling Good” because while I totally understand the shock and concern, as mentioned last night this is an entertainment show and its objective is to be dramatic and the other things quoted in the “Prime Directive.”

And the bottom line is that Adam is in the Top Four! “It’s a new dawn, it’s a new day”… let’s look forward.

As many have pointed out and quoted, and as we’ve discussed in this thread often, American Idol is designed to find and develop recording artists. So everything involved, from voting, to these message boards, to the fan mail you’re sending, to the structure of the program is all market research and development oriented. What’s brilliant about this formula is that not only has it given consumers a direct vote and voice in the music industry, but also makes an enormous amount of money regardless of who wins, both short-term (all the benefits of having the #1 TV show in America) and long-term (having 360 degree representation of now highly known music/television personalities).

There are a “complex mix of factors involved.” As mentioned last night, it could have been to heighten drama, to generate news coverage and ratings, to rally Adam’s fans to action (since until this point he’s been so considered the front runner complacency might have some into play), or something else… but it really doesn’t matter. What does matter is that Adam’s moving forward and that no one should take anything for granted… keep voting and being as dedicated and positive as I’ve seen over the life of this discussion.

It’s definitely best to win but at this point Adam (and the other Finalists) all have great opportunities ahead of them. In previous messages (they’re on my blog as well) I’ve mentioned that the Producers have an Option on all of the Finalists for recordings, management, merchandising and licensing, so from that standpoint there’s no difference when a contestant is eliminated.

That being said, I still believe as firmly as when I posted my first message that Adam has a magic and Star Power about him that almost transcends the competition. The world is ready for Adam’s unique gift, it’s clear from these message boards, the media and the industry people you’ve heard  from including songwriters like Diane Warren and music executives like Simon Cowell, one of the biggest. I think it’s clear to everyone involved that messing with what makes Adam special would be a huge mistake (Simon said it best, it would be like complaining that a cow was mooing :).

We’ve discussed the huge changes going on in the music industry; Mr. Davis has a new role at SonyBMG (here’s an article from April 18th from Fortune Magazine, “Clive Davis’ swan song”.) What impact this will have on album release schedules and other matters is very much in play right now, but the show’s priority has been to get the Winner’s single out as quickly as possible and to “strike while the iron is hot” as much as possible. Because Adam has such a clearly defined image and has demonstrated his artistic sensibility and instinct, I’d expect his product to move through more quickly. But this is entertainment and anything can happen. One thing that will help is to keep after the record company once the deal is announced… record companies do read their mail and if they see relentless demand it can only help.

Here’s to a successful Top Four week for Adam — as he said on his autographed photo from iTunes, “Thanks for all the LIGHT” — let’s keep it up!

Best, Michael

Follow-up message from May 1, 2009 12:12am:

Ann Powers of the LA Times posted an interesing article about Adam, this is the link - she makes some great points about Adam’s emotional connection.

It would be really difficult to be able to accurately metric search results with actual votes; I haven’t seen any methodology supporting that. It’s just a factor to consider with a lot of others (I mentioned some of the others in previous messages and my blog). Because it’s a competition, AI is really careful about releasing data to try keeping everything on an even playing field for the Finalists.

Great to see people are getting GO Phones (and funny to read, “Lord have mercy, he pushed me head first into 21st century technology!” It’s really interesting how tech savvy and dedicated everyone is here, that’s the positive spirit Adam shows and it’s excellent it’s happening on these message boards too.

I hope everyone will read up on voting techniques. I have AI on my social network pages; we all play an important role. (Even Paula said in an interview this morning she votes… she wouldn’t directly say who but said she thought it was pretty obvious and the hosts mentioned Adam and she didn’t deny… so even Paula’s helping with GOTV! :).

Best, Michael


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